Graduate Degrees

Strategic Brand Communication

Gies College of Business and College of Media
The Master of Science in Strategic Brand Communication online program allows you to acquire the critical strategic expertise necessary to lead brands, while earning your degree in just 17 months without interrupting your career

Our top-ranked SBC online program blends the best of two worlds. Learn from faculty from both the Sandage Department of Advertising in the College of Media and the Department of Business Administration in the Gies College of Business as well as from brand marketing, advertising and multimedia industry leaders.

With a curriculum that combines elements of a traditional Master’s degree in business, marketing, and advertising, you will be prepared to:

  • Strategically lead in an ever-changing, global multimedia environment
  • Think in terms of developing innovative and integrative solutions
  • Effectively manage brand messaging and content throughout diverse industries
  • Respond effectively to new technologies, emerging media and market trends
  • Become skilled in business management, leadership and orchestrating successful teams
  • Be a global brand leader in integrated marketing and advertising communications

Program Overview

Cost

  • Visit our website for detailed tuition information.

Application Deadlines for Fall 2026

  • Early Bird: April 15
  • Priority: June 1
  • Final: July 25

Apply